Privacy policy

Privacy Policy

1) Introduction and Contact Information of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about the handling of your personal data when using our website. Personal data are all data that can be used to identify you personally.

1.2 The controller for data processing on this website in accordance with the General Data Protection Regulation (GDPR) is Knut Kuznik, ElevateBoosters, Blaufärberstraße 5, 59510 Lippetal Germany.

Email: info@ElevateBoosters.de - The individual or legal entity responsible for processing personal data is the one that determines the purposes and means of processing personal data, either alone or in conjunction with others.

2) Data Collection When Visiting Our Website

2.1 When you use our website for informational purposes only, i.e., when you do not register or otherwise provide us with information, we only collect data that your browser transmits to the server (so-called "server log files"). When you access our website, we collect the following data that is technically necessary for us to display the website:

  • The website visited
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you accessed the page
  • Browser used
  • Operating system used
  • IP address used (if necessary: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no transfer or other use of the data. However, we reserve the right to review the server log files retrospectively if there are concrete indications of unlawful use.

2.2 This website uses an SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize a secure connection by the "https://" string and the lock symbol in your browser's address bar.

3) Hosting & Content Delivery Network

Shopify

For hosting our website and displaying the page contents, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify").

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc., or Shopify (USA) Inc.

All data collected on our website is processed on the provider's servers. We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

For data transmission to Canada, an adequate level of data protection is ensured by an adequacy decision from the European Commission.

For data transmission to the USA, the provider relies on the standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

4) Cookies

To make your visit to our website attractive and to enable the use of certain functions, we use cookies, which are small text files stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device longer and allow the storage of page settings (so-called "persistent cookies"). In the latter case, you can find out the storage duration in the overview of the cookie settings of your web browser.

If personal data is processed through individual cookies we use, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can configure your browser to inform you about the setting of cookies and decide individually on their acceptance or exclude the acceptance of cookies for certain cases or generally.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contacting Us

5.1 Judge.me

For review reminders, we use the services of the following provider: Judge.me LLC, PO Box 7403, Jackson, Wyoming 83002, USA.

Exclusively based on your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, we transmit your email address and possibly other customer data to the provider so that they can contact you with a review reminder via email.

You can revoke your consent at any time with effect for the future to us or the provider.

We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

For data transmission to the USA, the provider relies on the standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

5.2 Loox

For review reminders, we use the services of the following provider: Loox Online Ltd., Rehov Har Sinai 2, 6581602 Tel Aviv-Yafo, Israel.

Exclusively based on your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, we transmit your email address and possibly other customer data to the provider so that they can contact you with a review reminder via email.

Your consent can be revoked at any time with effect for the future to us or the provider.

We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

An adequate level of data protection is ensured by an adequacy decision of the European Commission for the provider's location.

5.3 In the context of contacting us (e.g., via contact form or email), personal data is processed solely for the purpose of processing and answering your request and only to the extent necessary for this purpose.

The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been conclusively clarified, and provided that there are no legal retention obligations to the contrary.

6) Data Processing When Opening a Customer Account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will be collected and processed to the extent necessary when you provide us with this data during the opening of a customer account. The data required for account opening can be found in the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded with it have been fully processed, no statutory retention periods prevent this, and we have no legitimate interest in further storage.

7) Use of Customer Data for Direct Advertising

7.1 Registration for Our Email Newsletter

If you register for our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing additional data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have explicitly confirmed your consent to receive the newsletter by clicking on a verification link sent to the provided email address.

By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. Here, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration to trace possible misuse of your email address at a later date. The data we collect during the newsletter registration is used strictly for that purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be deleted from our newsletter distribution list immediately, unless you have explicitly consented to further use of your data or we reserve the right to further data use, which is legally permissible and about which we inform you in this declaration.

7.2 Sending the Email Newsletter to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range via email. For this, we do not need to obtain separate consent from you in accordance with § 7 para. 3 of the German Act Against Unfair Competition (UWG). Data processing is therefore solely based on our legitimate interest in personalized direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, no email will be sent from us.

You have the right to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller mentioned at the beginning. Only transmission costs according to the basic rates will apply to you. Upon receiving your objection, we will immediately stop using your email address for advertising purposes.

7.3 Cart Reminders via Email

In the event that you abandon your purchase with us before completing the order, you have the option to receive a one-time email reminder of the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your email address. Providing additional data is voluntary and may be used to address you personally. For sending the email reminder, we use the so-called double opt-in procedure, which ensures that you only receive a notification after you have explicitly confirmed your consent by clicking on a verification link sent to your provided email address.

By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR for sending a cart reminder. Here, we also store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration to trace possible misuse of your email address at a later date. The data we collect during the registration for our email notification service is used strictly for that purpose.

You can unsubscribe from the cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be deleted from our distribution list for this purpose immediately, unless you have explicitly consented to further use of your data or we reserve the right to further data use, which is legally permissible and about which we inform you in this declaration.

8) Data Processing for Order Fulfillment

8.1 As far as necessary for the contract fulfillment for delivery and payment purposes, the personal data we collect will be forwarded in accordance with Art. 6 para. 1 lit. b GDPR to the commissioned transport company and the commissioned bank.

If we are obliged to provide you with updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact details (name, address, email address) you provided during ordering to inform you personally about upcoming updates within the legally prescribed period in accordance with Art. 6 para. 1 lit. c GDPR via suitable communication channels (e.g., by post or email). Your contact details are used strictly for notifications regarding updates we owe you and are only processed by us to the extent necessary for the respective information.

To fulfill your order, we also work with the following service provider(s), who support us in the execution of concluded contracts. Certain personal data will be transmitted to these service providers as governed by the following information.

8.2 Disclosure of Personal Data to Shipping Service Providers

  • DHL

As a transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany.

We will forward your email address and/or phone number in accordance with Art. 6 para. 1 lit. a GDPR to the provider prior to the delivery of the goods for the purpose of coordinating a delivery date or for delivery announcement, provided you have expressly consented to this during the order process. Otherwise, we will only provide the provider with the recipient's name and delivery address for the purpose of delivery in accordance with Art. 6 para. 1 lit. b GDPR. The disclosure only occurs to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery announcement is not possible.

Consent can be revoked at any time with effect for the future to the controller mentioned above or to the provider.

8.3 Use of Payment Service Providers

  • Amazon Pay

This website offers one or more online payment methods from the following provider: Amazon Payments Europe s.c.a., 38 avenue J.F. Kennedy, L-1855 Luxembourg.

If you choose a payment method from the provider, where you pay in advance (e.g., credit card payment), your payment data (including name, address, bank and card details, currency, and transaction number) provided during the order process will be forwarded to this provider in accordance with Art. 6 para. 1 lit. b GDPR. The transmission of your data only occurs for the purpose of payment processing with the provider and only to the extent necessary.

  • Apple Pay

If you choose the payment method "Apple Pay" from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing will occur through the "Apple Pay" feature of your device running iOS, watchOS, or macOS by charging a payment card stored in "Apple Pay." Apple Pay uses security features integrated into your device's hardware and software to protect your transactions. Therefore, entering a previously set code and verifying using the "Face ID" or "Touch ID" feature of your device is required to authorize a payment.

For payment processing, your information provided during the order process, along with the information about your order, will be transmitted in encrypted form to Apple. Apple then re-encrypts this data with a developer-specific key before transmitting it to the payment service provider of the payment card stored in Apple Pay. The encryption ensures that only the website where the purchase is made can access the payment data. After the payment is completed, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the payment success.

If personal data is processed during the described transmissions, the processing occurs exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Apple retains anonymized transaction data, including the approximate purchase amount, approximate date and time, and whether the transaction was successfully completed. The anonymization completely excludes a personal reference. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.

If you use Apple Pay on your iPhone or Apple Watch to complete a purchase made through Safari on your Mac, the Mac and the authorization device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you. You can disable the ability to use Apple Pay on your Mac in the settings of your iPhone. Go to "Wallet & Apple Pay" and disable "Allow payments on Mac."

Further information on data protection regarding Apple Pay can be found at the following internet address: https://support.apple.com/de-de/HT203027

  • Klarna

This website offers one or more online payment methods from the following provider: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.

If you choose a payment method from the provider where you pay in advance (e.g., credit card payment), your payment data (including name, address, bank and card details, currency, and transaction number) provided during the order process will be forwarded to this provider in accordance with Art. 6 para. 1 lit. b GDPR. The transmission of your data only occurs for the purpose of payment processing with the provider and only to the extent necessary.

If you choose a payment method where the provider pays in advance (e.g., invoice or installment purchase or direct debit), you will also be required to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, possibly data on an alternative payment method) during the order process.

To safeguard our legitimate interest in determining the creditworthiness of our customers, we will forward this data to the provider for a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks based on the personal data you provided as well as other data (such as shopping cart, invoice amount, order history, payment experiences) whether the chosen payment option can be granted in terms of payment and/or collection default risks.

For the decision-making process in the application review, creditworthiness information from the following credit agencies may also be included in addition to internal criteria in accordance with Art. 6 para. 1 lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. In calculating the score values, address data is included, among other things.

You can object to this processing of your data at any time by notifying us or the provider. However, the provider may still be entitled to process your personal data if necessary for the contractually compliant payment processing.

  • PayPal

This website offers one or more online payment methods from the following provider: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg.

If you choose a payment method from the provider where you pay in advance, your payment data (including name, address, bank and card details, currency, and transaction number) provided during the order process will be forwarded to this provider in accordance with Art. 6 para. 1 lit. b GDPR. The transmission of your data only occurs for the purpose of payment processing with the provider and only to the extent necessary.

If you choose a payment method where we pay in advance, you will also be required to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, possibly data on an alternative payment method) during the order process.

To safeguard our legitimate interest in determining your creditworthiness, we will forward this data to the provider for a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks based on the personal data you provided as well as other data (such as shopping cart, invoice amount, order history, payment experiences) whether the chosen payment option can be granted in terms of payment and/or collection default risks.

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. In calculating the score values, address data is included, among other things.

You can object to this processing of your data at any time by notifying us or the provider. However, the provider may still be entitled to process your personal data if necessary for contractually compliant payment processing.

9) Web Analysis Services

Google Tag Manager

This website uses the "Google Tag Manager," a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and can be calibrated, controlled, and conditioned through a unified user interface. The Google Tag Manager itself does not store information on user devices or read it. It also does not perform independent data analysis. However, your IP address is transmitted to Google upon page access and may be stored there. There may also be a transmission to Google LLC's servers in the USA.

This processing only occurs if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of Google Tag Manager will not take place during your visit to the site. You can revoke your given consent at any time with effect for the future. To exercise your revocation, please disable this service in the "cookie consent tool" provided on the website.

We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which is intended to ensure compliance with the European level of data protection based on an adequacy decision from the European Commission.

10) Retargeting/Remarketing and Conversion Tracking

10.1 Facebook Pixel for Creating Custom Audiences

Within our online offering, we use the service "Facebook Pixel" from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").

If a user clicks on an advertisement we place on Facebook, the "Facebook Pixel" extends the URL of our linked page with a parameter. This URL parameter is then stored in the user's browser via a cookie set by our linked page after redirection.

This allows Facebook to determine the visitors of our online offering as a target group for displaying ads (so-called "Facebook Ads"). Accordingly, we use the service to display the ads we create only to those Facebook users who have shown interest in our online offering or who exhibit certain characteristics (e.g., interest in certain topics or products based on the visited websites) that we transmit to Facebook (so-called "Custom Audiences").

On the other hand, "Facebook Pixel" allows us to track whether users were redirected to our website after clicking on a Facebook advertisement and what actions they take there (so-called "conversion tracking").

The data collected are anonymous to us, providing no clues about the identity of users. However, the data is stored and processed by Facebook, allowing a connection to the respective user profile and Facebook to use the data for its own advertising purposes.

All the above-described processes, especially the setting of cookies for reading information on the device used, will only occur if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by disabling this service in the "cookie consent tool" provided on the website.

We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Facebook is typically transmitted to a server of Facebook and stored there; in this context, there may also be a transmission to servers of Meta Platforms Inc. in the USA.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which is intended to ensure compliance with the European level of data protection based on an adequacy decision from the European Commission.

10.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

For this purpose, Google sets a cookie in your device's browser, which automatically enables interest-based advertising using a pseudonymous cookie ID based on the pages you have visited. Further data processing only occurs if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads you view on the web. If you are logged into Google during your visit to our website in this case, Google uses your data along with Google Analytics data to create and define audience lists for cross-device remarketing. To do this, your personal data is temporarily linked by Google with Google Analytics data to form target audiences. Within the use of Google Ads Remarketing, there may also be a transmission of personal data to servers of Google LLC in the USA.

All the above-described processes, especially the setting of cookies for reading information on the device used, will only occur if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of retargeting technology will not take place during your visit to the site.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please disable this service in the "cookie consent tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which is intended to ensure compliance with the European level of data protection based on an adequacy decision from the European Commission.

10.3 Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and within Google Ads the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads offer to attract attention to our attractive offers through advertising materials (so-called Google AdWords) on external websites. We can determine how successful individual advertising measures are regarding the data from advertising campaigns. We aim to show you ads that are of interest to you, make our website more interesting for you, and achieve a fair calculation of the incurred advertising costs.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files stored on your device. These cookies usually expire after 30 days and do not serve personal identification. If the user visits specific pages of this website and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads client receives a different cookie. Cookies cannot be tracked across the websites of Google Ads clients. The information obtained via the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that would allow identification of users. Within the use of Google Ads, there may also be a transmission of personal data to the servers of Google LLC in the USA.

Details about the processing initiated by Google Ads conversion tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

All the above-described processes, especially the setting of cookies for reading information on the device used, will only occur if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by disabling this service in the "cookie consent tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=en

Please note that certain features of this website may not be available or only available in a limited manner if you disable the use of cookies. Google's privacy policy can be viewed here: https://www.google.de/policies/privacy/.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which is intended to ensure compliance with the European level of data protection based on an adequacy decision from the European Commission.

11) Tools and Miscellaneous

Cookie Consent Tool

This website uses a "cookie consent tool" to obtain valid user consent for consent-required cookies and cookie-based applications. The "cookie consent tool" is displayed to users upon accessing the site in the form of an interactive user interface, where consent can be given for specific cookies and/or cookie-based applications by ticking boxes. By using the tool, all cookies/services that require consent are only loaded if the respective user has given the corresponding consent by ticking the boxes. This ensures that such cookies are only set on the user's device in the event of granted consent.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed here.

If, in individual cases, the storage, assignment, or logging of cookie settings does lead to the processing of personal data (such as the IP address), this processing occurs in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our internet presence.

Another legal basis for processing is also Art. 6 para. 1 lit. c GDPR. As responsible parties, we are subject to the legal obligation to make the use of technically non-essential cookies dependent on the respective user consent.

Where necessary, we have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

Further information on the operator and the settings of the cookie consent tool can be found directly in the corresponding user interface on our website.

12) Rights of the Data Subject

12.1 The applicable data protection law grants you the following rights against the controller regarding the processing of your personal data (rights of access and intervention), with reference to the respective exercise conditions based on the mentioned legal basis:

  • Right of access in accordance with Art. 15 GDPR;
  • Right to rectification in accordance with Art. 16 GDPR;
  • Right to erasure in accordance with Art. 17 GDPR;
  • Right to restriction of processing in accordance with Art. 18 GDPR;
  • Right to notification in accordance with Art. 19 GDPR;
  • Right to data portability in accordance with Art. 20 GDPR;
  • Right to withdraw consent given in accordance with Art. 7 para. 3 GDPR;
  • Right to lodge a complaint in accordance with Art. 77 GDPR.

12.2 Right to Object

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO SUCH PROCESSING WITH FUTURE EFFECT.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE PERSONAL DATA CONCERNED. FURTHER PROCESSING IS NEVERTHELESS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA ARE PROCESSED BY US FOR DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR SUCH MARKETING PURPOSES. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE PERSONAL DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13) Duration of Storage of Personal Data

The duration of storage of personal data is determined based on the respective legal basis, the processing purpose, and, if applicable, the respective statutory retention period (e.g., commercial and tax retention periods).

In the case of processing personal data based on explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, the data concerned will be stored until you withdraw your consent.

If there are statutory retention periods for data processed based on contractual or similar obligations under Art. 6 para. 1 lit. b GDPR, this data will routinely be deleted after the retention periods have expired, provided that they are no longer necessary for contract fulfillment or negotiations, and/or we have no legitimate interest in further storage.

If personal data are processed based on Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object under Art. 21 para. 1 GDPR unless we can demonstrate compelling legitimate grounds for processing which override your interests, rights, and freedoms or the processing is necessary for the establishment, exercise or defence of legal claims.

If personal data are processed for the purpose of direct marketing based on Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object under Art. 21 para. 2 GDPR.

Unless otherwise specified in the other information in this declaration regarding specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.